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How parcel delivery apps have evolved to meet customer expectations 

The COVID pandemic has cultivated a situation where online delivery services are essentially the backbone of the economy. These increased customer expectations have led to parcel delivery companies doubling down on the apps that offer the best experience for ordering parcels.

Of course, even before the pandemic, we were moving in a decidedly more app-based direction. But  what are parcel delivery apps expected to include in a post-COVID world? And are all apps created equal?

Tracking –  Parcel tracking functionality is the most basic aspect that all apps should include in this day and age. That much is a given. What has changed in recent months, however, is just how powerful and precise that tracking needs to be. Whereas we were once happy to simply know a rough estimate for delivery, we now want to know where our parcels are at all times on a real-time map. 

Analysis – The data that a company can ascertain using their app will allow them to perform better in the future. This is the ‘big data’ that is so highly coveted by companies for a reason – it allows them to know more about us and work more efficiently as a result.

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Flexibility – There are few things more irritating than arriving home from work to find a “sorry we missed you” card from a delivery service. Thanks to the flexibility of modern parcel delivery apps, however, there are now steps you can take to ensure this never happens again. For example, if you’re sitting at your office desk and you get a notification ping up on your phone that your parcel is about to be delivered, simply use the app to tell the delivery driver to leave it with a neighbour or in a safe space outside your home. Or even give them an alternate delivery date and time. 

Options – Finally, it’s the options that really set an app apart from the pack. Saved contacts, the ability to send multiple parcels and more are all options that the very best apps should be utilising.

All of these features and more are included in the updated Parcel2Go app, which allows users to compare costs and services from some of the leading delivery platforms and then track the whole delivery journey through the app. 

According to Parcel2Go MD, Adam Harris: “We listened to customer feedback every step of the way, and our team has worked hard to design an app that gives users the best possible parcel delivery experience – and the most features and functionality of any parcel comparison app on the market.

So, if you’re looking for a fully-featured delivery tracking app you could do a lot worse than give Parcel2Go a try and if that doesn’t float your boat for whatever reason there are dozens of alternatives.